Asia Smart App Workshop

Key Events

UI/UX vs Consumer Behaviors

User Experience and User Interface (UX/UI) design is more than creating good looking products.  You will explore the valuable insights and experience with which design techniques that can help developer to make better apps, with more human-centred, innovative and funny elements. Consumer behaviour and UX are often at odds because of differences in goals, approaches and the presumption that the two things are completely different services. But how can we design UIs to ensure we implement both consumer behaviour and great user experiences? If you are planning to have your own mobile application, website, or custom web app or have any type of query or concern regarding your product’s concept, technical know-how, the best way to get it done then don’t hesitate to join the Workshop. Join us to explore experience sharing in the webinar “UI/UX vs Consumer Behaviors” with speakers from technine and DigiSalad !
  • Date

    28th April 2022 (Thursday)

  • Time

    3:00pm – 5:00 pm (GMT+8)

  • Format

    Webinar

  • Language

    English

  • Date

    26th May 2022 (Thursday)

  • Time

    3:00pm – 5:00 pm (GMT+8)

  • Format

    Webinar

  • Language

    English

Agenda

3:00 – 3:05
WTIA Welcoming

3:05 – 3:30
Mr. Lucas Mo, CEO &Co-Founder of Tech Nine
“How to optimize app UX/ UI design to enhance customer journey & usage rate”

3:30 – 3:55
Mr. Tony Ng, Founder & Creative Director of DigiSalad
“How to enhance User Engagement in the Mobile App through UX & UI Design?”

3:55 – 4:40
Panel Discussion: “UI/UX vs Consumer Behavior”

4:40 – 5:00
Q&A Session

Panelists

Mr. Roger Wong | SPEAKER
Project Director, technine

Roger is a certified PMP with IT background who specializes in managing various mobile app development and corporate website projects. He leads a team of UX/UI designers, project specialists and app developers, and provides advice to customers on how to simplify user flow to enhance customer journey. Roger is specifically experienced in membership app design for a few industries and helps increase user stickiness with addictive and interactive features.

Mr. Tony Ng | SPEAKER
Founder & Creative Director, DigiSalad

Tony Ng, Founder and Creative Director of DigiSalad, has more than 10 years of digital solutions experience, especially in UX and UI design.

Tony has a unique view towards his business that “a great digital work isn’t about designing beautiful pages purely. It is about context – how do we deliver the right experience to the right person at the right time. The most important thing is that your work can engage customers at anytime, anywhere and let users experience an entire amazing digital journey.”

Mr. Marco Ho | MODERATOR
Founder and Lead Instructor, GreenTomato Academy

Marco Ho, Founder & Lead Instructor of GreenTomato Academy.
An expert in training with years of experience in education institutes, corporate marketing and design. Mr. Ho is proficient in design thinking, marketing management and handling digital campaigns from strategic planning to implementation.